Finding People By Function
Rather than navigating by team, you can find expertise by what people do. Functions represent capabilities that exist across our organization, sometimes concentrated in one team, sometimes distributed across several.
Why Browse By Function
Finding people by function is useful when:
- You need specific expertise: "I need a designer" rather than "I need someone from 2000Archives"
- You're solving a problem: "Who handles customer issues?" is easier than remembering which team owns support
- You're joining cross-team initiatives: Many projects need people from multiple teams with complementary functions
- You're learning the organization: Understanding functional areas helps you see how work flows across teams
Core Function Areas
Design
Who: Fashion designers, graphic designers, creative directors, pattern makers Where: Primarily 2000Archives and 2000Atelier, with some Brand Ops involvement What they do: Create visual and physical expressions of the Kyndof brand
Design at Kyndof spans fashion, graphics, and visual identity. Designers translate brand strategy into tangible products and communications.
Types of design work:
- Fashion design: Garments, collections, product lines
- Graphic design: Visual identity, marketing materials, packaging
- Creative direction: Overall aesthetic vision and brand cohesion
- Pattern making: Technical translation of design into producible garments
When to reach out to Design:
- New product concepts or collections
- Brand visual identity questions
- Marketing creative needs
- Design system updates
Design functions are split between our two creative teams (Archives and Atelier) to balance core products with experimental work.
Learn more about Design roles →
Sales & Marketing
Who: Marketing managers, social media managers, sales leads, partnership managers Where: Primarily Brand Ops What they do: Drive growth, build brand awareness, and manage customer relationships
Sales and marketing functions work to expand Kyndof's reach and deepen customer relationships. This includes both outbound promotion (marketing) and direct selling (sales).
Types of sales & marketing work:
- Brand strategy: Positioning, messaging, market differentiation
- Content marketing: Social media, blogs, storytelling
- Sales development: Direct selling, partnership deals, B2B relationships
- Community building: Customer engagement, influencer relationships, brand advocates
When to reach out to Sales & Marketing:
- Launch planning and execution
- Customer acquisition strategies
- Partnership opportunities
- Brand positioning questions
Sales and marketing closely coordinate with design teams to ensure products and messaging align.
Learn more about Sales & Marketing roles →
Operations
Who: Production managers, logistics coordinators, operations specialists, QA teams Where: 2000Archives, 2000Atelier, Corp Ops What they do: Execute production, manage logistics, ensure quality, and maintain systems
Operations make things happen. While design conceives and marketing promotes, operations actually produces, ships, and supports products.
Types of operations work:
- Production management: Manufacturing coordination, timeline management, vendor relationships
- Quality assurance: Testing, defect prevention, quality standards
- Logistics: Shipping, receiving, inventory management, fulfillment
- Process operations: Systems, workflows, efficiency improvements
When to reach out to Operations:
- Production planning and capacity questions
- Quality issues or defect reports
- Shipping and logistics coordination
- Process improvement ideas
Operations roles exist in creative teams (production-focused) and Corp Ops (systems-focused).
Learn more about Operations roles →
Support & Customer Success
Who: Customer support specialists, customer success managers Where: Brand Ops What they do: Help customers succeed and resolve issues
Support functions ensure customers have excellent experiences with Kyndof products and services. This includes reactive support (fixing problems) and proactive success management (helping customers get value).
Types of support work:
- Customer support: Issue resolution, troubleshooting, returns/exchanges
- Customer success: Proactive outreach, relationship building, feedback gathering
- Community management: Engaging with customer communities, social listening
When to reach out to Support:
- Customer complaints or issues
- Feedback from customers that needs action
- Customer success stories to amplify
- Patterns in customer behavior
Support works closely with Product Development to feed customer insights back into product decisions.
Learn more about Support roles →
Leadership & Strategy
Who: CEO, COO, CMO, department heads Where: CEO Office, department leadership across all teams What they do: Set direction, make strategic decisions, resolve conflicts
Leadership functions provide strategic direction and ensure the organization executes cohesively toward shared goals.
Types of leadership work:
- Executive leadership: Company vision, major decisions, board relations
- Strategic planning: Goal setting, resource allocation, priority management
- Operational leadership: Team management, process oversight, performance management
- Cross-team coordination: Resolving conflicts, aligning teams, enabling collaboration
When to reach out to Leadership:
- Strategic decisions requiring executive approval
- Cross-team conflicts that need resolution
- Resource allocation and priority questions
- Major initiatives that affect multiple teams
Leadership roles follow RABSIC principles—they're often the Accountable party for major decisions.
Learn more about Leadership roles →
Function Distribution Across Teams
Some functions concentrate in one team; others spread across several. Here's how functions map to teams:
| Function | Primary Team | Also Found In |
|---|---|---|
| Design | 2000Archives, 2000Atelier | Brand Ops (graphics) |
| Sales & Marketing | Brand Ops | — |
| Production Operations | 2000Archives, 2000Atelier |