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Investor Relations Responsibilities

The Investor Relations function translates Kyndof's business performance into financial narratives that build investor trust and enable capital access. Here's how RABSIC accountability distributes across our key responsibility areas.

Quarterly Investor Updates

Consistent, transparent performance reporting to current investors

The IR Lead is Accountable for producing and delivering quarterly updates that meet investor information needs while protecting competitive sensitivity. This includes determining what metrics to report, how to frame performance variances, and when to disclose material developments. The IR Lead is also Responsible for execution: drafting updates, coordinating approvals, and distributing to investors.

Finance provides Support by supplying validated financial statements and KPI data on schedule. They are Consulted on data interpretation to ensure numerical accuracy and appropriate context. Leadership is Consulted on strategic messaging and Approves material disclosures before distribution. Legal is Consulted on compliance with disclosure obligations and contractual investor rights.

Investors are Informed via quarterly update distribution (email, investor portal, quarterly calls). The timing is consistent: updates delivered within 15 business days after quarter close. Investors value predictability—knowing when to expect information reduces anxiety and inbound requests.

RABSIC Matrix: Quarterly Updates

Decision TypeA (Accountable)R (Responsible)C (Consulted)I (Informed)
Update content & framingIR LeadIR LeadFinance, Leadership-
Financial data accuracyIR LeadFinance Partner-IR Lead
Strategic messagingIR LeadIR LeadCEO, CFO-
Distribution timingIR LeadIR Lead-Investors
Disclosure complianceIR LeadIR LeadLegal-

Financial Storytelling

Translating operational reality into investment narratives

The IR Lead is Accountable for crafting compelling financial stories that help investors understand value drivers beyond raw numbers. This means identifying which KPIs matter most for investment decisions, explaining performance trends in business context, and connecting operational achievements to financial outcomes.

When revenue grows 25%, effective financial storytelling explains: "Growth driven by 40% increase in order volume from existing agency clients who expanded their use of Kyndof after we demonstrated reliability on high-profile concert tours—reducing their perceived risk of working with a newer supplier. This repeat business has higher margins (35% vs. 28% for new clients) because established relationships require less sales effort."

The Analyst function provides Support by performing quantitative analysis (trend calculations, cohort analysis, margin breakdowns). Finance is Consulted to ensure narratives accurately reflect underlying business drivers. Leadership is Consulted on strategic priorities that should be emphasized in investor narratives.

RABSIC Matrix: Financial Storytelling

Decision TypeA (Accountable)R (Responsible)C (Consulted)I (Informed)
KPI selectionIR LeadIR LeadFinance, LeadershipInvestors
Narrative framingIR LeadIR LeadLeadership-
Performance contextIR LeadIR LeadOperations, Sales-
Trend analysisIR LeadAnalystFinanceIR Lead
Competitive positioningIR LeadIR LeadStrategy-

Stakeholder Relationship Management

Maintaining trust through ongoing investor engagement

The IR Lead is Accountable for relationship quality with each investor, including understanding their communication preferences, proactively sharing material developments, and maintaining responsiveness to inquiries. Each investor relationship is documented in Notion with contact history, areas of interest, and communication cadence preferences.

Some investors prefer monthly operational updates. Others want quarterly financial summaries only. Some engage through board representatives. Others schedule direct calls with IR. The IR Lead adapts communication style to each investor's preferences while maintaining consistent factual information across all investor communications.

When material developments occur—major client wins, strategic partnerships, operational setbacks, leadership changes—the IR Lead determines disclosure timing and method. Positive developments are shared proactively to build momentum. Challenges are communicated transparently before investors hear from other sources (which damages trust).

Finance provides Support by answering detailed financial questions that arise during investor conversations. Leadership is Consulted before sharing sensitive strategic information. Legal is Consulted on disclosure timing for material non-public information.

RABSIC Matrix: Relationship Management

Decision TypeA (Accountable)R (Responsible)C (Consulted)I (Informed)
Communication cadenceIR LeadIR LeadInvestors-
Material development disclosureIR LeadIR LeadLeadership, LegalInvestors
Investor inquiry responseIR LeadIR LeadFinance (for detailed data)-
Relationship documentationIR LeadIR Lead-Leadership
Escalation to leadershipIR LeadIR LeadLeadership-

Fundraising Support

Coordinating capital raising processes

When Kyndof raises capital (equity rounds, debt financing, strategic partnerships), the IR Lead is Accountable for investor-facing coordination while Leadership owns strategic decisions about capital structure, valuation targets, and investor selection.

The IR Lead is Responsible for preparing investor presentations, compiling data rooms with financial and operational documentation, facilitating due diligence by coordinating access to management and information, and managing communication between deal teams and existing investors (who often have information rights or participation rights in new rounds).

Finance provides Support by assembling historical financial statements, projections, and supporting schedules. Legal is Consulted on disclosure requirements and contractual obligations to existing investors. Leadership is Consulted throughout the fundraising process on positioning, investor selection, and negotiation strategy. All functions are Informed about fundraising timelines and confidentiality requirements.

RABSIC Matrix: Fundraising Support

Decision TypeA (Accountable)R (Responsible)C (Consulted)I (Informed)
Capital structure decisionCEO, CFOCEO, CFOIR Lead, FinanceAll leadership
Investor presentationIR LeadIR LeadLeadership, Finance-
Data room assemblyIR LeadIR LeadFinance, Legal-
Due diligence coordinationIR LeadIR LeadAll functionsLeadership
Existing investor communicationIR LeadIR LeadLeadership, LegalFinance

Market Positioning

Shaping how the investment community perceives Kyndof

The IR Lead is Accountable for positioning Kyndof effectively in investor conversations and materials. This means emphasizing differentiated strengths (specialized K-pop expertise, trusted agency relationships, operational excellence), contextualizing market opportunity (K-pop globalization trends, entertainment industry growth), and addressing potential investor concerns proactively (customer concentration, competitive threats, operational scalability).

Market positioning decisions consider: which investor types to target (growth equity vs. strategic corporate investors vs. debt providers), how to frame competitive advantages, what market trends to emphasize, and how to contextualize risks without triggering excessive concern.

The Strategy function is Consulted on competitive positioning and market analysis. The Sales function provides Support by sharing client success stories and competitive intelligence. Leadership is Consulted on strategic priorities that should be emphasized. Marketing is Informed about investor positioning to ensure consistency with external brand messaging.

RABSIC Matrix: Market Positioning

Decision TypeA (Accountable)R (Responsible)C (Consulted)I (Informed)
Positioning strategyIR LeadIR LeadLeadership, StrategyMarketing
Competitive framingIR LeadIR LeadStrategy, Sales-
Market opportunity sizingIR LeadIR LeadStrategy-
Risk disclosure approachIR LeadIR LeadLegal, Leadership-
Investor targetingIR LeadIR LeadLeadershipFinance

Compliance and Governance

Meeting disclosure obligations and governance standards

Even as a private company, Kyndof has contractual disclosure obligations to investors (information rights in investment agreements), regulatory requirements for certain investor types (qualified purchasers, institutional investors), and governance best practices that support future liquidity events.

The IR Lead is Accountable for ensuring investor communications meet these standards. Legal is Consulted on all compliance questions and reviews sensitive communications before distribution. Finance is Consulted on financial reporting standards and audit coordination.

When sensitive strategic discussions involve material non-public information (MNPI), the IR Lead implements information barriers to prevent inadvertent disclosure. This includes limiting distribution of sensitive materials, tracking who receives MNPI, and establishing disclosure protocols for when confidential information becomes public.

RABSIC Matrix: Compliance & Governance

Decision TypeA (Accountable)R (Responsible)C (Consulted)I (Informed)
Disclosure complianceIR LeadIR LeadLegalFinance
Information rights fulfillmentIR LeadIR LeadLegal, Finance-
MNPI managementIR LeadIR LeadLegal, LeadershipAffected parties
Governance best practicesIR LeadIR LeadLegalLeadership
Audit coordinationCFOFinanceIR Lead, LegalInvestors

Crisis Communication

Managing investor communication during unexpected challenges

When problems arise—missed financial targets, major client losses, operational failures, competitive threats—the IR Lead is Accountable for investor communication strategy. The goal is maintaining trust through transparent communication while managing reputational damage.

Crisis communication follows a protocol: assess situation severity and investor impact, gather facts from internal sources quickly, determine appropriate disclosure timing and channels (immediate for material issues, bundled with quarterly updates for minor issues), coordinate approval from Legal and Leadership before communicating, communicate honestly about what happened and how management is responding, and monitor investor reactions to adjust messaging if needed.

Leadership is Consulted on crisis severity and response strategy. Legal is Consulted on disclosure obligations and litigation risk. Finance is Consulted on financial impact quantification. All investors are Informed according to the materiality and timing protocols.

RABSIC Matrix: Crisis Communication

Decision TypeA (Accountable)R (Responsible)C (Consulted)I (Informed)
Crisis severity assessmentIR LeadIR LeadLeadership, Legal-
Disclosure timingIR LeadIR LeadLeadership, LegalInvestors
Message framingIR LeadIR LeadLeadership-
Investor notification methodIR LeadIR LeadLegalInvestors
Follow-up communicationIR LeadIR LeadLeadershipInvestors

Cross-Functional Coordination

Investor Relations intersects with most functions when they have information investors care about:

Finance needs IR when:

  • Financial results are finalized and ready for investor distribution
  • Variance analysis requires explanation for investor consumption
  • Budget changes affect forward guidance previously shared with investors

Strategy needs IR when:

  • Strategic initiatives will affect financial projections shared with investors
  • Competitive developments require investor context
  • Market trends create opportunities or threats investors should understand

Sales needs IR when:

  • Major client wins demonstrate commercial traction (shareable within confidentiality bounds)
  • Client losses might affect revenue projections
  • Competitive threats emerge that investors should know about

Operations needs IR when:

  • Operational improvements drive margin expansion
  • Capacity constraints limit growth (investors need to understand capital needs)
  • Quality or delivery issues could affect client retention

Last Updated: 2026-02-03 Maintained by: Investor Relations Function Questions? Ask in #ir-private on Slack